Cocoa Loco - A New Lip Balm Product Development Cocoa Loco - A New Lip Balm
Even though Feed my Lips lip balm has been a fave of mine forever and ever, this spring and summer I have been revisiting lip moisturizing ingredients and trying out a few additional goodies.
I wasn't really looking to develop a new lip balm, but this one kind of 'happened' as a result of a few experimental sessions in the lab. It's partly due to the lipstick I've been developing this year, and partly due to some inspirational comments from the lip balm testers in this case study that have stuck with me ever since.
A few requirements popped up as I was mulling over lip soothing possibilities
- Shea butter had to be incorporated. It just had to.
- Coconut oil had to be included
- Added taste and scent was off limits (because some folks just like it that way)
Cocoa-Loco Lip Loving Balm
Once in a blue moon, a first batch will be an instant winner. This is one of those times. The cocoa butter brings a chocolate-like scent and taste that is softened and mellowed by the virgin coconut oil. The result is a delightful, lip-loving experience that I have been enjoying for weeks.
And as for the silly name: it's based on the mix of 'coco' ingredients. Cocoa butter and Coconut oil. You're absolutely right in asking what shea did to get left out of the name. I couldn't fit it in.
If you have an alternative suggestion, I'm all ears. The Cocoa-loco name isn't chiselled in stone.
Next step: testers.
We may have to jump straight to a giveaway for that - what do you think?
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